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Cognitive Behavioural Coaching (CBC) for Executives and Senior Leaders

Executive and Leadership Coaching with Lee Norris
Leadership Coach and Consultant

About You


Regardless of life circumstances or levels of seniority within an organisation we all will, are or have experienced periods of ‘stuck-ness’ in our private and professional lives. Throughout these periods, without external help and support (i.e. coach or even a therapist), overcoming them can be an unachievable challenge.  If you feel like this then we can help.

CBC is based on the premise that ‘the way you think about events, profoundly influences the way that you feel about them’ (Neenan, 2008).  The CBC approach is a systems or integrative approach combining the use of techniques and frameworks based around cognitive, behavioural, imaginal and problem-solving elements.  The aim of the CBC outcome is to enable clients to achieve realistic goals.

About Lee

Lee is an experienced and highly qualified Leadership Coach and Consultant with over 30+ Years experience as a successful senior leader working across a range of challenging sectors including Defence and Civil Avionics, Financial Services, Higher Education and Leadership Development.


His practice draws upon Ontological Practice including philosophy, positive psychology, psychometrics, linguistics, and neurology to help clients understand and transform their beliefs, assumptions and way of being in order to achieve their goals.  He specialises in supporting leaders to become self-accountable, deeply confident and self-aware so as to develop Generative Leadership practices underpinned with compassion and positive action.

He is an Accredited Faculty Associate of Change Innovators UK and founder of, a wonderful group of coaches and mentors from different backgrounds who have studied or are on the path to the MA in Coaching and Mentoring Studies at Oxford Brookes University.



Qualifications, Certifications and Associations

Post Graduate Diploma in Coaching and Mentoring Practice from the International Centre for Coaching and Mentoring at Oxford Brookes Business School and is also qualified with the Institute of Leadership and Management (ILM) to Level 7 in Executive Coaching and Mentoring.  He is continuing his CPD with Oxford Brooks to complete the full Masters Degree in 2023.

Faculty Associate for Change Innovators UK, a world leading Leadership Development and Training Company where he teaches on prestigious programmes including the New World Leadership TM and Coaching as a Leader programmes.*

Professional Member of the European Mentoring and Coaching Council EMCC) accredited to Global EIA Senior Practitioner level, and a regular blogger, author and podcaster into the field of coaching.  Please see the Blog section of this website to find out more.

He also has a First Class Honours Degree in Systems Analysis (UWE Bristol) and a Post Graduate Certificate in Senior Management (Open University).

Psychometric Certifications

We only use the best, industry leading and highly developmental psychometrics

DISC and Driving Forces (TTI Success Insights) - Highly developmental psychometrics to help you understand your behaviour and motivations, and very effective for developing self-awareness and a better appreciation of self and others.

EQi2.0 (MHS) - The premium emotional intelligence tool to help you understand how get the best of yourself and others.


Neenan, M (2008) From Cognitive Behaviour Therapy (CBT) to Cognitive Behaviour Coaching (CBC)

Albert Ellis and Rational Emotive Behavioural Therapy (REBT).

Life Changing Leadership

+44 (0) 7868 211 976

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